YouTube Guide #1: How To Find Your User-friendly URL

Blog YouTube Guide Part One - Kanuka Digital

YouTube Guide #1: How To Find Your User-friendly URL

Sometimes we go about our daily business on autopilot doing what we know without thinking and wonder if, what or how. That’s the logic behind this series of posts.

We all use or have used YouTube before, but sometimes need a bit of help or guidance on how to do certain things. So, I’ll aim to provide you with informative information no matter how simple, to improve your time using YouTube.

Below you will discover our first YouTube How-To post to help you improve your knowledge and understanding of this monumental platform. This post, in particular, explains one of the simplest YouTube features that surprisingly, not many users know of. The Youtube Channel URL.

What Are User-Friendly YouTube Channel URLs?

YouTube Channel URLs by default are usually a string of numbers and letters and difficult for any human being to remember like the one below:

This is never a useful way to present your channel to your audience. Instead, you need a URL that is easy to read and represents your channel properly. Take a look at the below example.

To find your user-friendly YouTube Channel URL, follow our quick and easy step-by-step guide:

The Guide

Step 1: Navigate To The Cog

In the right-hand corner of your screen, you’ll see your profile image. Click on this image and in the scroll through the drop-down options to the “Settings” cog.

YouTube Guide - Step 1 - Kanuka Digital

Step 2: Click Advanced Link

Having clicked on the Settings menu, you will be taken to a new screen where another settings tab will appear on the left-hand side of the screen.

This will include the following options seen in the below screenshot. Click on the last menu option, this being “Advanced Settings”.

YouTube Guide - Step 3 - Kanuka Digital

Step 3: Find Your Custom URL In The Channel Settings

Under Channel settings, you will either see a sentence stating “You’re eligible for a custom URL” or a sentence stating “Our Custom URL system has changed”.

YouTube Guide - Step 3 - Kanuka Digital

This is because YouTube has recently updated the criteria that you must meet to be eligible:

  • Have 100 or more subscribers
  • Be at least 30 days old
  • Have an uploaded photo as channel icon
  • Have uploaded channel art

Are You Eligible For A Custom URL?

Once you are eligible for a custom URL for your YouTube Channel, you will be able to choose what that URL is t be. For example, it could be based on your display name, YouTube username or the name of your linked website.

The capitalisation of letters within your custom URL does not cause any issues. If the URL is all lower case or all upper case, both will send the user to the same place channel.

Good To Know:

You can’t change a custom URL after creation. However, you can remove the custom URL from your channel and claim a new one if you want to change it.



Once you remove a custom URL it may become free to be claimed by another creator. In general, a YouTube channel may only have one (1) custom URL and custom URLs cannot be transferred or assigned to anyone.


If You’re Eligible…

If you are found to be eligible by Google, you’ll usually be notified on email, by notice in your Advanced Account Settings and a notification in the Creator Studio dashboard. You’ll then want to claim your custom URL.

Step 4: How To Claim Your URL

Before you start: Keep in mind that you can’t change a custom URL after creation. Remember once you custom YouTube URL has been approved you won’t be able to change it. So make sure you are completely happy with your choice before clicking confirm.

  1. Go to your advanced account settings by clicking your icon in the top right-hand corner and clicking the Settings or cog icon.
  2. Click Advanced Settings in the setting navigation on the left.Advanced Settings - Kanuka Digital
  3. Under ‘Channel settings’, select the link next to You’re eligible for a custom URL. You’ll only see this link if your channel is eligible.Channel Settings - Kanuka Digital
  4. In the ‘Get a custom URL’ box, you’ll see the custom URL(s) for which you’ve been approved. You can’t change the part in the grey box, but you may need to add a few letters or numbers to make the URL unique to you.
  5. After reading the ‘Custom URL Terms of Use’ tick the box to agree, then click Change URL.
  6. Click Confirm.

Step 5: Remove The “/c”

If you see a custom URL displayed, you’ll notice that it includes the following “/c”.

Channel Settings without c - Kanuka Digital

This can actually be removed and enable the link to still work. The point of removing the “c” will help make the link even more user-friendly. See the below link example:


That’s it! Finding your user-friendly YouTube URL is pretty easy when you know how. To learn more key tips for making the most of your YouTube channel, keep your eyes peeled for our next YouTube Guide.

If you require help with marketing your YouTube channel and other social media channels, contact us and our experts can help.


Get in touch today to find out more

Lee Bagley-Bramwell, SEO Specialist