Renowned for its passion to reinvent the industry with its people at its heart, Clink Hostels have fast become one of the most-loved hostel companies since its fruition in 2007.
Having made waves in the hospitality industry, Clink Hotels turned their focus to creating a world class website that allows customers to easily book their next adventure and digest information about each location and its surroundings. In doing so, this would drive more traffic to the website and increase conversion.
Create a website that appeals to a global market, crafted to cater for multiple languages (and look awesome in the process).
Charged with the task to drive traffic and increase conversion, we began our project with a full website audit and competitor analysis to allow our team to create a strategy built to deliver (and exceed) the brief.
We spread the challenges posed by the project across three main areas: SEO, content, and design. These key aspects had to come together seamlessly to ensure the user journey was streamlined in order to maximise sales and traffic.
Crafted to convert.
Using website analytics, heat mappings, user journey recordings and our expertise (of course), we were able to redesign key landing pages and streamline the booking process on Clink Hostels’ website to improve conversion rates.
Our responsive, mobile-first approach allowed us to focus on presenting an immersive experience to those customers on portable devices in order to increase UX and conversion rates. With a mobile-friendly design, Clink Hostels’ website is now geared up to benefit from an era of smartphone shopping from a generation that sees the world wide web as second nature.
Seamlessly integrated to deliver, each and every time
To get the most from the WordPress platform, we included a few key integrations to improve user experience on the site.
“The team are always incredibly supportive. We’ve worked together on several significant website projects in the last few years, and they’re always delivered on time and on-spec. We are delighted with the growth in direct bookings we’re seeing.”
Marketing Manager, Clink Hostels
Kanuka Digital are a straight-talking digital marketing and web development agency who specialise in making eCommerce businesses flourish online.
✓ 10+ team of marketers, designers & developers with a passion for eCommerce
✓ Proven experience growing eCommerce companies from startups through to FTSE 100s
✓ Backed by iWeb, an award-winning eCommerce agency, with 20+ years experience