Jean Oddy & Co

Jean Oddy & Company is an independent estate agency specialising in helping international and expatriate families find homes in prime north west and central London for over 30 years. With a strong focus on customer service and a deep commitment to meeting the needs of each individual family, finding a luxury home through Jean Oddy & Company is a smooth and comfortable process.

Partners Stephanie Gladis and Josh Fagin are dedicated professionals with extensive experience, an extensive network of contacts and a true understanding of the local London market.

The Brief

First built in 2014, the Jean Oddy & Company website was in need of modernisation. The task was to bring the design and user experience of the Jean Oddy website up to date and to reflect the elegance and luxury of the Jean Oddy brand and to utilise the modern capabilities of the WordPress platform.

Inspiration was to be taken from all of the top retail industry websites, to ensure the website felt unique and on brand, while ensuring to bring all of the features that customers would be familiar with from the best websites in the industry.

Our Approach

To kick off the project, we started with a detailed discovery process to get a full understanding of what the Jean Oddy team wanted to achieve, what their customers needed and expected from the website and what design ambition the Jean Oddy team had in mind.

We then created a full featured design concept to ensure the Jean Oddy team had a feel for the user experience to be created. After initial feedback and design adjustments, the project development began in earnest.

Throughout the process, the Jean Oddy team were consulted for feedback and ideas, to ensure they were involved at all stages and comfortable both progress and the development result.

Elegant, luxury experience

The new site design drew inspiration from the most elegant websites in the industry as well as those with the most useful functionality. Creating this balance in the design process was critical to ensuring customers felt the site was easy to use and familiar, while still retaining a look and feel which was unique and on brand.

Best practice product page

In the real estate industry sites, the product page is where the customer needs to digest a huge amount of information. They need high quality product imagery to illustrate the property’s character and features. They need detailed property information from pricing, rooms, floorplan, EPC, utilities, parking, etc. And they need clear information on the location.

All of this information needs to be delivered in a way which feels familiar to the user. So delivering a user friendly experience which feels instantly easy to use while still having its own look and feel was of critical importance to the project.

Elegant and functional property listings

Browsing properties is a mix of fun exploration and requirements-driven data sifting. The property listings page therefore needs to deliver the most useful top level information, while delivering an elegant and pleasing browsing experience.

The journey we created for Jean Oddy balances these requirements beautifully.

Neighbourhood information and resources

As the Jean Oddy site primarily serves international and expatriate families, it was important to provide information and resources which would help prospective buyers and renters better understand the neighbourhoods in which properties were available.

From understanding the feel and character of a neighbourhood, to learning about transport links and amenities, this section helps international customers become more familiar with the areas they might be interested in living, while browsing properties.

Marketplace Connections

We utilised the official Property Hive plugin to allow the client to easily export their properties to top marketplaces like Rightmove and Zoopla.

Making this a seamless experience and helping the client to only need to manage their property data in one location.

Got a project in mind?

We’re a straight-talking web development agency that excel in the design and development of eCommerce stores, learning solutions and lead generation websites.

50+ team of designers, developers and creative strategists with a passion for all things digital
Proven experience growing eCommerce companies from startups through to FTSE 100s
Partnered with data-driven marketing specialists Proof3 and Adobe Commerce Gold Partners iWeb for a holistic approach to digital growth.