GS Battery

GS Battery is a manufacturer and supplier specialising in automotive, motorcycle and industrial batteries.

The brief

Yuasa Battery Europe Ltd is a subsidiary of the world renowned GS Yuasa Corporation, one of the world’s largest battery manufacturers and a global leader in quality and innovation. The GS Yuasa Group has revenue in excess of £3 billion, consists of 65 subsidiaries and 33 affiliates in countries throughout the world.

Our brief involved revamping their battery lookup system so users can find compatible batteries for their vehicles. The system aimed for simplicity and speed, enabling users to input their vehicle registration and promptly receive a list of recommended batteries.

Additionally, the project involved setting up an online dealer network utilising Google Maps. The aim was for users to input their area’s postcode and receive a list of nearby stockists.

What we did

  • Developed a bespoke, responsive theme from a unique design.
  • Created focused landing pages showcasing their premium battery range
  • Engineered a vehicle lookup system using the DVLA’s API
  • Constructed a Dealer network utilising the Google Maps API
  • Employed WordPress as the CMS for content management 
  • Enhanced usability by streamlining navigation and simplifying the user journey.
  • Integrated a versatile page builder for seamless future updates.
  • Conducted rigorous internal testing to ensure compliance with requirements and functionality.

Multilingual versions

A critical aspect of the project involved translating the site into Spanish, French, Italian, and German, targeting vital markets for the client. To achieve this, we utilised the WPML translation plugin and developed advanced stylesheets. This solution guaranteed seamless functionality across all languages.

“Kanuka have integrated critical functionality for us like vehicle and battery lookup, vehicle registration lookup, online CPD training resources, and a rich CMS experience. I wouldn’t hesitate to recommend them.”

James Douglas
Marketing Manager, GS Battery

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We’re a a straight-talking web development agency that excel in the design and development of eCommerce stores, learning solutions and lead generation websites.

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